Just Published: What’s Your Point? Version 2.0

What’s Your Point?, Version 2.0 by Suzanne Hudson and Molly LeClair improves writing skills by encouraging critical thinking and analysis. By bridging established writing processes with new technologies and digital media, the text also helps students ensure their important ideas are understood and appreciated in evolving contexts.

Version 2.0 is updated to include new Sample Focus Questions, particularly in the analysis, argument, and research chapters. Several additional Concept Checks and professional essays have been added to further enhance student learning.

What’s Your Point? extends beyond exposition as it encourages students to “analyze” rather than “explain.” This text is suitable for both 2-year and 4-year institutions. Interested in learning more? Request your complimentary examination copy today.

Just Published: Mastering Organizational Behavior

Now available, Cooper, Hellriegel, and Slocum’s Mastering Organizational Behavior, Version 14.0. This fully updated classic empowers students to take a personal approach to management by encouraging them to assess and maximize their own skills.

Geared to today’s business landscape, this new version maintains its popular focus on the seven core managerial competencies for success: managing self, ethics, communication, teams, change – and most importantly – diversity across cultures.

By combining classic theory with contemporary research, Mastering Organizational Behavior, Version 14.0 establishes a clear connection between research-based management techniques and emerging industry trends.

Mastering Organizational Behavior, Version 14.0 is new to FlatWorld. That means you get everything you expect from a high-quality textbook and support package, but now at an affordable price. Request a complimentary examination copy today.

Just Published: The Legal and Ethical Environment of Business, Version 3.0

The new version of The Legal and Ethical Environment of Business, Version 3.0 by Terence Lau and Lisa Johnson was updated to cover contemporary issues relevant to the study of the legal environment. Version 3.0 includes discussions of the Affordable Care Act, major Supreme Court decisions on same-sex marriage, and other notable developments that illustrate evolving legal principles.

This textbook aims to present the often-overwhelming legal environment of business in an exciting and relevant way. The authors have included real-world applications, allowing students to apply concepts in the context of relevant legal environment of business. Each chapter features discussion questions that encourage critical thought, engagement, and dialogue.

This textbook is suitable for both 2-year and 4-year institutions. Interested in learning more? Request your complimentary examination copy today.

Just Published: The Power of Selling, Version 1.1

Now available, Kim Richmond’s The Power of Selling, Version 1.1. This textbook makes the selling process come alive as it encourages students to utilize proven selling tactics both in their personal lives and professional careers.

Suitable for introductory marketing, sales, and personal selling courses, the text focuses on key selling tenets. Recently refreshed with updated video clips and links, Version 1.1 engages students with its unique “Video Ride-Alongs” feature that profiles seven different sales professionals who share personal insights and practical tips about how they apply successful sales strategies covered in each core chapter.

The Power of Selling concludes with a chapter titled, “Selling U,” that encourages students to apply the concepts learned in the book to their own job searches. Highlights include the importance of branding yourself, how to write an impactful cover letter and resume, how to create a personal elevator pitch, and more.

The Power of Selling, Version 1.1 is customizable and comes packed with instructor supplements. Learn more here.

Sneak Peak: Technical Communication

Last year, FlatWorld proudly published Pau-San Haruta’s Technical Communication: Excelling in a Technological World, v.1.0. This interdisciplinary textbook merges language-related topics with innovative advances for a well-rounded approach to technology.

Pau-San Haruta is not only a cognitive scientist, but also a technological entrepreneur, giving her a unique perspective in this space. The text is full of real-world examples and case assignments, as well as insights into visual and responsive web design.

Interested in learning more? Request a complimentary copy of Technical Communication: Excelling in a Technological World, v.1.0.

FlatWorld Text Motivates March Madness Star

On Sunday night, Luke Maye hit the game-winning shot over Kentucky. On Monday morning, he was back on North Carolina’s campus attending his 8am class. He was greeted with a standing ovation from FlatWorld author and professor, C.J. Skender and classroom full of fans.

C.J. Skender co-authored FlatWorld’s Financial Accounting textbook. Let’s just say, we consider both of these guys team players.

Author Spotlight: David Trowbridge

Major kudos to our author David Trowbridge for the latest buzz around his mobile app and website, Clio.

Clio – named for the Greek muse of history – allows you to input your geographical location and learn exactly what happened in history right there. Trowbridge hopes that the app will become the “Digital Museum of America” – and we’re right there with him.

Check out Clio and Trowbridge’s A History of the United States, Volume 2.

What’s New in Business Law?

Business law is constantly evolving – so your text should, too. The newest edition of Business Law and the Legal Environment, Version 2.0 by Mayer, Warner, Siedel, and Lieberman provides a current perspective and reliable assessment of the latest developments in corporate and business law.

Last published in 2011, the revised set features 53 updated chapters. So your students will be in-the-know about the latest changes in commercial papers, electronic banking, consumer credit transactions, and more. Added bonus? The text features a new chapter on an accountant’s professional liability.

With an instructor’s manual and PowerPoint slides, consider your life made easier. If you’re interested in reviewing a complimentary examination copy, request one here.

Questions about anything FlatWorld? Give us a call at (877) 257-9243. We believe that teaching can be hard work. But textbooks don’t have to be.

8 Ways to Customize Your Flat World Text

We know your course is unique, just like your teaching style. So why should you feel trapped into assigning a cookie-cutter textbook?

Our catalog is full of options for those who prefer the book off the shelf, but you can also customize all of Flat World’s learning content into a textbook that your students will be able to read in the print or digital formats they prefer.

1. Start with the syllabus.

Keep all your important course documents in one place that is easy for your students to access. You can add your syllabus as a separate chapter with the text copied and pasted into the book, or insert it as a Word document or PDF attachment.

2. Rearrange chapters.

Structure your textbook the same way you prefer to structure your course. Our editor tool allows you to reorganize chapters and their sections by dragging and dropping from the icon to the left of the chapter title. The numbering will automatically be reordered.

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3. Add, rename, or remove chapters.

Additional options for restructuring your textbook are available by clicking the menu to the right of the chapter title. These choices are also available for each section of a chapter.

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4. Merge content from two or more texts.

If you have a course with a unique focus, you may use content from multiple Flat World texts or any material you collect from open educational resources (OER) or that is otherwise available through Creative Commons licensing.

5. Shoutout to your students.

When you select “Insert Content” anywhere in your text, select the “Callout” option to make a customized information box. Make important reminders about the focus of your course or add other notes and content for your students. Homework assignments and thoughtful questions can also be added using “Exercises” from the same menu.

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6. Insert engaging videos.

Your students will be able to watch them within our online reader. The links will also be available to follow for students who are reading a downloaded or print copy of your textbook. From the “Insert Content” menu, select “Video” to copy and paste the URL of any video content you would like to include.

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7. Create keywords.

Help your students study by emphasizing important concepts as keywords. Simply highlight a word or phrase and click “Keyword” from the text formatting options at the top of the page. Then type and save a definition:

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Your students will be able to read your definition by hovering over the word in the text (in the online version) or from a sidebar on the page (in the print version). It will also be added to the digital flashcards they can review from the online version of your textbook.

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8. Think locally.

Take note of news stories that run in your campus paper and other local publications that relate to your course. You can quote or link to the articles as case studies and bring familiarity to a new concept.

 

Your Learning Content Adoption Consultant can help guide you through any of these customizations. Request a desk copy and let us know how we can assist by calling 1-877-257-9243. We look forward to helping you create successful learning outcomes!