Sneak Peak: Technical Communication

Last year, FlatWorld proudly published Pau-San Haruta’s Technical Communication: Excelling in a Technological World, v.1.0. This interdisciplinary textbook merges language-related topics with innovative advances for a well-rounded approach to technology.

Pau-San Haruta is not only a cognitive scientist, but also a technological entrepreneur, giving her a unique perspective in this space. The text is full of real-world examples and case assignments, as well as insights into visual and responsive web design.

Interested in learning more? Request a complimentary copy of Technical Communication: Excelling in a Technological World, v.1.0.

Author Spotlight: David Trowbridge

Major kudos to our author David Trowbridge for the latest buzz around his mobile app and website, Clio.

Clio – named for the Greek muse of history – allows you to input your geographical location and learn exactly what happened in history right there. Trowbridge hopes that the app will become the “Digital Museum of America” – and we’re right there with him.

Check out Clio and Trowbridge’s A History of the United States, Volume 2.

What’s New in Business Law?

Business law is constantly evolving – so your text should, too. The newest edition of Business Law and the Legal Environment, Version 2.0 by Mayer, Warner, Siedel, and Lieberman provides a current perspective and reliable assessment of the latest developments in corporate and business law.

Last published in 2011, the revised set features 53 updated chapters. So your students will be in-the-know about the latest changes in commercial papers, electronic banking, consumer credit transactions, and more. Added bonus? The text features a new chapter on an accountant’s professional liability.

With an instructor’s manual and PowerPoint slides, consider your life made easier. If you’re interested in reviewing a complimentary examination copy, request one here.

Questions about anything FlatWorld? Give us a call at (877) 257-9243. We believe that teaching can be hard work. But textbooks don’t have to be.

The Lonely Life of an Introduction to Business Instructor

By: Karen Collins

Those instructors specializing in the traditional business subjects — accounting, business law, economics, finance, information systems, management and marketing – can reach out for advice from others in their discipline at conferences or other gatherings of professionals. But those teaching the Introduction to Business course are not so fortunate. There is no organization that brings together Introduction to Business faculty to share opinions and offer helpful hints on ways to enhance learning in the course.

The purpose of this blog is to facilitate such sharing. Please describe your experiences teaching the Introduction to Business course. Also, please share “best practices” applied in teaching the course. Finally, use this forum to ask your fellow Introduction to Business instructors questions about their experiences and successful techniques.

 

The Rising Costs of Textbooks

Recent headlines have been flooded with the rising costs of higher education. Can you imagine that textbook prices have risen 945% since 1978? More and more students are opting out of buying textbooks and here are the reasons:

Electronic library
Why are textbook prices rising when technology is getting cheaper? 

Reason 1: According to the Student PIRGs, 65% of students said that they decided against buying a textbook because it was too expensive. What’s even more disturbing is that 94% of students who had forgone purchasing a book were concerned that it would hurt their grade.

Reason 2: Students no longer find the universal, linear structure of textbooks engaging. Today’s digital natives demand a more interactive and real-time approach to learning. Content is moving at such a fast pace that today’s textbooks should be more flexible and personalized.

Flat World helps to solve this problem by providing affordable, digital-first textbooks. Professors can now have peace of mind that their students don’t need to spend a month’s worth of lunch money to buy required textbooks. Help us change the cost of education, without sacrificing quality.

Learn on.