Why Aren’t My Students Buying the Textbook?

Professors do so many wonderful things for students, including crafting lesson plans, writing recommendations, and holding office hours every week. When you make the additional effort to review multiple titles and find the perfect fit for your course, it can be disappointing to realize only a handful of your students are doing the readings.

We’ve learned that students are more engaged when their textbooks include relevant, real-world content. Here are four of the primary challenges we’ve designed solutions for:

1. “It’s too expensive!”
Textbook costs have risen 945 percent since 1978, finds the American Enterprise Institute. After covering tuition, rent, and all the other necessary expenses of attending college, being able to afford textbooks is a real issue for many students. In fact, a recent study by Student PIRGs found that 65 percent of students forgo buying at least one textbook due to being too expensive, even though nearly all of them were concerned that choice would hurt their grade.

Flat World has worked hard to keep our titles priced affordably, starting at just $24 for all one-volume books. In addition to being available through our online catalog, we also provide access codes that students can purchase using their financial aid at the campus bookstore.

2. “I have to pay more for the study tools?!”
As if the book cost alone wasn’t enough, some publishers use digital add-ons to generate extra revenue. Not at Flat World.

Students can tag, take notes, and color-code important material as they read. When it’s test time, our platform allows them to toggle to study mode. This is a unique feature where all their notes for each chapter are paired with key information for review. Many of our titles also include a combination of flashcards, self-assessments, and test questions for import to your LMS — all at no additional cost.

3. “This book is out of date.”
When was the last time you looked for an updated text? While we never force instructors to use new editions, your students may find more value in timely titles. Our peer-viewed texts are updated regularly by authors who are experts in their fields.

We know many professors have a flair for writing too, which is why every title in our catalog can be customized for your course. Add, edit, and rearrange any content to better fit your focus.

4. “I don’t have time to go to the bookstore!”
72 percent of students are in the workforce full- or part-time. 26 percent have children and 34 percent are 25 years or older, finds the Bill & Melinda Gates Foundation. The traditional needs of students are changing, and we’re meeting them with nontraditional solutions.

Is your campus bookstore bound to restrictive hours of operation? Your course will have a unique URL that students can use to access a digital version of the text on any device immediately after purchase. And for those who prefer print, they can order a physical copy to arrive on their doorstep in 10 days or less.

Are you ready to engage more students with a flexible, refreshing textbook? Browse our catalog and request a complimentary review copy! flat-world-textbook-students


 

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